Store Fit Audit
Confidence often breaks before the basket.
When customers cannot quite see themselves in the product, they hesitate. The more useful question is where that hesitation appears.
LIVVIUM Insights
Ideas for what comes next in retail.
Short observations and deeper research on customer journeys, retail technology and what happens beyond the transaction.
LIVVIUM Signals
Short observations. Clear implications.
Concise perspectives on retail, customer behaviour and applied technology — written to answer one useful question at a time.
Connected Commerce
Ownership can be a longer journey than checkout.
The transaction is one moment. What happens next — care, content, return, identity — is where many brands go quiet.
What We're Watching
The in-store visit is no longer a separate story.
The most useful in-store technologies continue a journey already started online, rather than asking the customer to begin again.
Innovation in Action
Experiments tested with real products and people.
Co-created work where a physical product, specialist partners and live activations show what a customer journey can become.
Case study · Live experiment
Exposed Layers
A co-created fashion label and connected-product experiment, tested through real garments, owner experiences and live activations.
Read the experimentCase study · Demonstration
Journey of a Thousand Threads
One garment, followed through a personal journey. Sizing, visualisation and the store take part.
Read the experiment
What Happens After Checkout?
The customer journey does not necessarily end at the transaction.
An evolving body of research by Olivia Lee examining product memory, ownership, post-purchase relationships, connected products and the changing role of the physical product.
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What Happens After Checkout?
A LIVVIUM perspective on what changes when products, brands and owners remain connected after purchase.
Read report
Themes in development.
- Product Memory
- Ownership as a Customer Journey
- The Product as a Persistent Channel
- Dynamic Post Purchase
These themes mark areas LIVVIUM continues to observe and write into.
LIVVIUM Signals
Stay close to what we’re noticing.
A concise digest of retail observations, emerging technology and ideas worth following.